Human Directional Terminology

Human Directional Terminology

Imagine you’re driving on the highway in your town. You notice a local business has a person standing at a busy intersection, waving at you. Your instinct is to look at the person and their sign. This is what Human Directionals aim to accomplish: grab your attention and make you interested in what they’re advertising. While we know them as Human Directionals, you may know them as something else. Here is a terminology list for Human Directionals:

  • Sign Spinners
  • Human Billboards
  • Living Signs
  • Sign Twirlers
  • Brand Ambassadors
  • Sign Shakers
  • Human Arrows
  • Sign Holders
  • Sign Walkers
  • Sign Waivers
  • Sandwich Boards