Blog

New Home Direct App!

July 29, 2021

Ever wondered if you could search for the newest homes in the area? Tired of shuffling through a multitude of cluttered listings that do not cater to your specific needs? Introducing the New Home Direct App! Here at Artisan Direct we have been creating and designing a brand-new app, the function of which is unavailable in the current market. New Home Direct is a platform in which large home builders are able to advertise newly built homes and communities under construction. Buyers can easily index multiple sites in their area, receive directions to any home, and communicate directly to the […] Read More

Housing Market in 2021

July 20, 2021

News on the housing market is booming this spring and heading into the summer and fall for good reason. There is a frenzy in the market, where buyers are becoming more and more desperate for any home sold. This can be attributed to interest rates still at record lows, making finding the money easier and more accessible to more buyers. On top of that, the re-opening of the US is causing individuals to want to move. The heightened motivation to buy new and used homes means more competition. Competition and lack of houses on the market mean houses are being […] Read More

New Market Manager Announcement

July 7, 2021

We are pleased to announce the newest member on our team, Jesse Todd. He will be the new Market Manager for the Norfolk, Richmond, and Williamsburg areas in Virginia. He has a wealth of experience in sales and we are excited for him to become an asset for our team at Artisan Direct. We are confident that Jesse will use his skills to help Jesse grow the market within Virginia and to ensure all of our client’s needs are met and exceeded. If you are in the Norfolk, Richmond, and Williamsburg areas and are interested in any of our services, […] Read More

Reasons to BuyNewBecause!

July 2, 2021

There seems to be no definitive answer to the never-ending question home buyers ask themselves: should I buy a new home or used? Then, seemingly dozens of questions arise, such as how do I find my home, what is my budget, and what is the home buying process in general. In this blog, the pros and cons for each are going to be addressed to hopefully help you find your next home (and BuyNewBecause!). Right off the bat, yes, the sticker price on a pre-owned home is much lower than a new home. For that reason alone, many are convinced […] Read More

Human Directional Terminology

February 11, 2021

Human Directional Terminology Imagine you’re driving on the highway in your town. You notice a local business has a person standing at a busy intersection, waving at you. Your instinct is to look at the person and their sign. This is what Human Directionals aim to accomplish: grab your attention and make you interested in what they’re advertising. While we know them as Human Directionals, you may know them as something else. Here is a terminology list for Human Directionals: Sign Spinners Human Billboards Living Signs Sign Twirlers Brand Ambassadors Sign Shakers Human Arrows Sign Holders Sign Walkers Sign Waivers […] Read More

Human Directional Program

December 17, 2020

Human Directional Program Aside from our weekend directional sign services, we also offer human directional services to help drive customers toward your community. The main purpose of using directionals is to get more people to your model homes, thus increasing your sales. With this cost-effective tool, homebuilders can attract more attention at a busy intersection over the competition. Artisan Direct provides this service and manages it, which gives the homebuilder the ability to focus on selling more homes. Artisan Directs human directional program includes: Attracting more attention at busy intersections 5’ custom printed digital graphics on custom arrows 4-hour shift […] Read More

Becoming an Installer at Artisan Direct

November 4, 2020

Becoming an Installer at Artisan Direct While Artisan Direct produces the weekend directional signs in-house, our installers place the signs out for home builders every weekend. Being a route sign installer for Artisan Direct has its perks, one of which is allowing you to own your route within a specific territory. Here are the responsibilities a sign installer has at Artisan Direct: MUST own or have access to a truck, van or SUV for placement and removal of signs, in the designated areas, at the start and end of the weekend. Installing signs between 6PM on Fridays and no later […] Read More

Holiday Marketing for your Business

October 20, 2020

It’s that time of year once again; the season for holidays. Many holidays lie ahead like: Halloween: October 31, 2020 Thanksgiving: November 26, 2020 Black Friday: November 27, 2020 Small Business Saturday: November 28, 2020 Cyber Monday: November 30, 2020 Christmas: December 25, 2020 Hanukkah: December 10, 2020 – December 18, 2020 New Year’s Eve: December 31, 2020 New Year’s Day, January 1, 2021 While winter brings in cold weather, it’s also the time to celebrate in various cultures. Better yet, there’s more opportunity to push out sales now as customers are looking to complete their holiday shopping lists. To […] Read More

Artisan Direct announces its new acquisition

October 8, 2020

Artisan Direct announces its new acquisition We at Artisan Direct, are pleased to announce our recent acquisition of the commercial sign and directional sign division of The Redirections Group, a leading directional sign company in the Midwestern region of the United States. We will now serve the communities in Cincinnati, Cleveland, Columbus, and Indianapolis. For the past 24 years, our mission has been to become the leading weekend directional service company in the industry. The acquisition of The Redirections Group brings us one step closer to accomplishing this goal. We want to thank our clients for your continued support. We […] Read More

Adjust your marketing practices

September 22, 2020

Tips for adapting your marketing practices during the COVID-19 pandemic While coronavirus wreaks havoc throughout the world, businesses have been and are still facing many challenges. Since the beginning of the pandemic, many businesses are struggling to pick up the pieces from the damage COVID has caused. This has forced some businesses to close their doors while some are still able to operate under strict regulations. As a result, the pandemic has forever changed the way business is conducted, but business owners can use these changes to their advantage. Owners must adapt their business strategies so they can stay afloat […] Read More