Author: Kim Sudman

Communication is Key

Communication is a cornerstone to a great working team. Excellent efficiency and reliability can be easily achieved by great communication. What is meant by excellent communication is not constant communication. Constant communication is bad communication in most cases because independent work is required. Those who excel in this area are […]

What is Global Advertising; and Does it Work?

            The best way to describe global advertising is marketing the entirety of a well-defined sector of products or services. In the past, global advertising has been used both to bolster a product or service or dissuade the general public from certain products and/or services. A prime example of global […]

What sets Artisan Direct apart from other sign advertising companies?

Artisan Direct has been a leader in the weekend directional sign business for over 25 years. We here at Artisan Direct might be a little biased, but we wholeheartedly believe that we provide services a cut above the rest because of our array of flexible one-on-one tailor-made signs and advertising. […]

Directional Signs Impact on Consumers

     Directional sign marketing, aka the signs and posters on the side of the road, posts, and corners, is more impactful and important than people realize. There is a reason why they have been so popular for such a long period of time. Directional signs and posters serve as […]

Tips for Working Remotely

In the wake of the COVID-19 lockdown, businesses have moved a majority of workers (maybe including you!) to remote work. Many workers are now pushing to stay remote due to the ease of access and lack of commute times. However, there are glaringly obvious drawbacks to such a method, the […]

New Home Direct App!

Ever wondered if you could search for the newest homes in the area? Tired of shuffling through a multitude of cluttered listings that do not cater to your specific needs? Introducing the New Home Direct App! Here at Artisan Direct we have been creating and designing a brand-new app, the […]

Housing Market in 2021

News on the housing market is booming this spring and heading into the summer and fall for good reason. There is a frenzy in the market, where buyers are becoming more and more desperate for any home sold. This can be attributed to interest rates still at record lows, making […]

New Market Manager Announcement

We are pleased to announce the newest member on our team, Jesse Todd. He will be the new Market Manager for the Norfolk, Richmond, and Williamsburg areas in Virginia. He has a wealth of experience in sales and we are excited for him to become an asset for our team […]

Reasons to BuyNewBecause!

There seems to be no definitive answer to the never-ending question home buyers ask themselves: should I buy a new home or used? Then, seemingly dozens of questions arise, such as how do I find my home, what is my budget, and what is the home buying process in general. […]

sign holders

Human Directional Terminology

Human Directional Terminology Imagine you’re driving on the highway in your town. You notice a local business has a person standing at a busy intersection, waving at you. Your instinct is to look at the person and their sign. This is what Human Directionals aim to accomplish: grab your attention […]